Post-Covid Management Strategies for Enhancing SME Growth in Zimbabwe: A Literature Review

Rudolph Kusangaya and Mubanga Mpundu
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Rudolph Kusangaya: University of Zambia
Mubanga Mpundu: University of Zambia

International Journal of Research and Innovation in Social Science, 2024, vol. 8, issue 10, 2010-2023

Abstract: The challenges threatening the growth of SMEs in the Post Covid era is an accumulation of the pre Covid and Post Covid challenges. While a lot of studies addressing SMEs challenges and recommendations are noted in literature, a few focus on SMEs operational and administrative related challenges, which are key areas of failure for the SMEs threatening their survival and growth. The current paper is based on a thesis involving a detailed review literature review of 50 articles on SME issues, challenges and recommendations published within the past 25 years inclusive of the pre Covid and post Covid 19 era. Recommendations where extracted, analyzed and synthesized to come up with a framework of Best Business practice for SMEs in the post Covid era. The study provided a framework suitable as a frame of reference for SMEs Practitioners, Managers and Academics for practice recommendations that stimulate efficiency and mitigate the operational and administrative challenges threatening the growth of SMEs in the post Covid era. This paper provides a summary of the findings and explains the components of the framework and how it is recommended to work in practice.

Date: 2024
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