Electronic Waste Management Awareness toward Sustainability among the Penang Community in Malaysia

Goh Deng Zia and Suriani Sukri
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Goh Deng Zia: Faculty of Business and Communication, Universiti Malaysia Perlis
Suriani Sukri: Faculty of Business and Communication, Universiti Malaysia Perlis

International Journal of Research and Innovation in Social Science, 2024, vol. 8, issue 10, 3132-3143

Abstract: In this study, we explore the factors influencing e-waste management awareness within the Penang community in Malaysia, with a particular focus on sustainability. The study is set in the context of an urban region facing increasing environmental challenges from electronic waste. By examining six independent variables, awareness, knowledge, attitude, government influence, moral obligation, and subjective norms, we aim to capture the complex dynamics shaping community attitudes towards sustainable e-waste management. Quantitative data were collected through a survey of 384 respondents. The collected data analyzed using descriptive analysis and multiple regression analysis by using Statistical Package for Social Science (SPSS) software. Our findings indicate that while attitude, government influence, moral obligation, and subjective norms significantly contribute to higher awareness levels. However, awareness and knowledge did not significantly predict sustainability-driven e-waste management practices. The study suggest a more intricate interplay between behavior, policy, and environmental consciousness, necessitating tailored strategies for promoting habitual recycling. We conclude by discussing the practical implications for policymakers, environmental advocates, and community leaders in enhancing e-waste recycling initiatives and supporting sustainable development.

Date: 2024
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