Quality Competition among Platforms: a Media Market Case

Serena Drufuca () and Maria Rosa Battaggion

No 1403, Working Papers (2013-) from University of Bergamo, Department of Management, Economics and Quantitative Methods

Abstract: We provide a two-sided model in a vertical di§erentiation context. We solve the model and we calculate the equilibrium in terms of advertising levels, subscription fees and qualities provision, both in duopoly - two platforms of different quality - and in monopoly case. We would like to investigate how competition among platforms and the entry deterrence behavior might a§ect the equilibrium, with particular focus on quality provision.

Keywords: two-sided market, media; quality (search for similar items in EconPapers)
JEL-codes: D42 D43 L15 L82 (search for similar items in EconPapers)
Date: 2014
New Economics Papers: this item is included in nep-com, nep-ind, nep-mic, nep-mkt and nep-net
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (2)

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Persistent link: https://EconPapers.repec.org/RePEc:brg:newwpa:1403

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