The Impact of Price Discrimination on Revenue: Evidence from the Concert Industry

Pascal Courty and Mario Pagliero

No 105, Carlo Alberto Notebooks from Collegio Carlo Alberto

Abstract: Concert tickets can either be sold at a single price or at multiple prices corresponding to different seating categories. We study the relationship between price discrimination and revenue by examining variations in the number of seating categories across concert, tour, artist, location, and time. Offering multiple seating categories leads to revenues that are approximately 5 percent higher than with single price ticketing. The return to price discrimination is higher in markets with more heterogeneous demand, in smaller venues and in more competitive markets. The return of increasing from three to four categories of seating is about half that of increasing from one to two.

Keywords: Price discrimination; return to price discrimination; second degree price discrimination (search for similar items in EconPapers)
JEL-codes: D42 L82 Z11 (search for similar items in EconPapers)
Pages: 42 pages
Date: 2009
New Economics Papers: this item is included in nep-com, nep-ind, nep-mic and nep-mkt
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Citations: View citations in EconPapers (4)

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Related works:
Journal Article: The Impact of Price Discrimination on Revenue: Evidence from the Concert Industry (2012)
Working Paper: The Impact of Price Discrimination on Revenue: Evidence from the Concert Industry (2009)
Working Paper: The Impact of Price Discrimination on Revenue: Evidence from the Concert Industry (2009)
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Persistent link: https://EconPapers.repec.org/RePEc:cca:wpaper:105

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