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Self-Reputation and Perception of Reputation

Jung Hun Cho

CERGE-EI Working Papers from The Center for Economic Research and Graduate Education - Economics Institute, Prague

Abstract: This paper examines how the belief of decision maker regarding his ability to keep a resolution and his belief regarding what others think of him affect his actions. Higher self-reputation increases future payoff but higher perception of reputation can either increase or decrease it for an individual who has a strong ability to keep a resolution. However, both higher self-reputation and higher perception of reputation may not help increase future payoff for a decision maker who has a weak ability to resist temptation if he makes a resolution relatively easily in the second period. These results help to explain why some people ask for help or do not ask for help from friends to keep a resolution and why some people can or cannot sustain the resolution in the short run.

Keywords: Self-control; self-reputation; time inconsistency. (search for similar items in EconPapers)
JEL-codes: D71 D82 D83 (search for similar items in EconPapers)
Date: 2007-11
New Economics Papers: this item is included in nep-cbe and nep-hpe
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