Effectiveness of mission statements in organizations – A review

Susanne Braun, Jenny S Wesche, Dieter Frey, Silke Weisweiler and Claudia Peus

Journal of Management & Organization, 2012, vol. 18, issue 4, 430-444

Abstract: Even though mission statements are standard tools in organizations, their effectiveness is subject to substantial skepticism. This review integrates hitherto published research based on a broad range of objective and subjective effectiveness criteria above and beyond financial performance in for-profit as well as not-for-profit organizations. We conclude that the distal outcome effectiveness of mission statements depends on the following antecedents and intermediate outcomes: (1) the rationale underlying their development; (2) the process of their development and implementation; (3) their content and form; and (4) individual attitudes toward the mission statement. We thereby clarify preconditions of mission statement effectiveness in organizations, and reveal shortcomings in current research.

Date: 2012
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Persistent link: https://EconPapers.repec.org/RePEc:cup:jomorg:v:18:y:2012:i:04:p:430-444_00

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