Monetizing Loot Boxes in Gamblified Digital Business Models — The Role of Risk Avoidance and Loss Aversion

Konstantin Röthke, Gregor Albrecht, Martin Adam and Alexander Benlian

Publications of Darmstadt Technical University, Institute for Business Studies (BWL) from Darmstadt Technical University, Department of Business Administration, Economics and Law, Institute for Business Studies (BWL)

Date: 2021-05-13
New Economics Papers: this item is included in nep-rmg
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