From Fairly Good to Optimal Energy Efficiency Practices within the Moroccan Manufacturing Sector: Are Financial Resources Sufficient?

Mehdi Bensouda and Mimoun Benali
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Mehdi Bensouda: Laboratory of Research and Studies in Management, Entrepreneurship and Finance (LAREMEF), National School of Commerce and Management of Fez, Sidi Mohamed Ben Abdellah University, Fez, Morocco.
Mimoun Benali: Laboratory of Research and Studies in Management, Entrepreneurship and Finance (LAREMEF), National School of Commerce and Management of Fez, Sidi Mohamed Ben Abdellah University, Fez, Morocco.

International Journal of Energy Economics and Policy, 2023, vol. 13, issue 3, 478-488

Abstract: Climate change urgency requires a fast transition to a low carbon society which implies broad-scale changes at all levels, hence the need of an energy transition based on enhancing energy efficiency and renewable energy. Energy efficiency is pivotal to combat climate change, it is the most affordable and readily accessible resource, and the most profitable path to sustainability. Manufacturing companies are increasingly adopting energy efficiency practices (EEP) as they become more knowledgeable about the central role energy efficiency plays in their companies competitiveness and the planet s sustainability. However, the severity of climate change requires the adoption of optimal EEP rather than fairly good ones. Companies satisficing behavior occurs when they do not operate as profit-maximisers, but as satisfactory solutions-seekers. This study explores avenues to address companies satisficing behavior regarding EEP. Our research model was empirically tested through survey data collected from 193 manufacturing companies in Morocco. Results show that satisficing negatively affects EEP. Financial slack and governments incentives have a positive direct effect on EEP without attenuating the negative relationship between satisfying and EEP. Mimetic pressure attenuates the negative relationship between satisfying and EEP. Based on our findings, policy implications are discussed.

Keywords: Behavioral Barriers to Energy Efficiency; Satisficing; Financial Slack; Incentive instruments; Mimetic pressure (search for similar items in EconPapers)
JEL-codes: D22 Q48 (search for similar items in EconPapers)
Date: 2023
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (1)

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