The genre of banking financial product information: The characters, the setting, the plot and the story

C.V. Helliar, B. Lowies, I.G.A. Suryawathy, R. Whait and K. Lushington

The British Accounting Review, 2022, vol. 54, issue 5

Abstract: Genre theory allows us to examine texts that are written for a specific purpose. A non-fictional genre is similar to other genres such as those for films and novels, and genre theory: (i) categorises the elements of the genre; and (ii) sets up conventions and expectations for readers (Bhatia, 1997). The four elements of a genre are the characters, the setting, the plot and the story. The banking financial product literature is a particular genre of non-fictional written communication, providing descriptions of complex financial products that can affect people's lives for many years come.

Keywords: Banking product information; Genre-set; Genre-system; Understandable communication (search for similar items in EconPapers)
Date: 2022
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Persistent link: https://EconPapers.repec.org/RePEc:eee:bracre:v:54:y:2022:i:5:s0890838922000634

DOI: 10.1016/j.bar.2022.101131

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