Corporate social responsibility and employee volunteerism: What do the best companies do?

Cynthia S. Cycyota, Claudia J. Ferrante and Jessica M. Schroeder

Business Horizons, 2016, vol. 59, issue 3, 321-329

Abstract: Employee volunteerism as a practice of corporate social responsibility aids corporations by strengthening employee satisfaction and retention internally and by strengthening corporate reputations and connections with stakeholders externally. Of particular interest are the specific practices and procedures used by companies to encourage and support volunteer activities of their employees. We reviewed publicly available documents of Fortune's 100 Best Companies to Work For ranking to gain insight into how these best companies practice employee volunteerism and whether they link employee volunteerism to their corporate social responsibility strategy. We propose a connection of the position and importance of employee volunteerism in the corporate practices of social responsibility. Our findings suggest that many highly regarded companies specifically link employee volunteerism to their corporate social responsibility strategy. These companies also utilize similar practices to encourage and support employee volunteerism. We highlight the practices that managers could consider to support their corporate social responsibility efforts and offer several suggestions for future consideration.

Keywords: Corporate Social Responsibility; Employee volunteerism; Stakeholder engagement; Corporate reputation; Community involvement; Organizational Citizenship Behavior (search for similar items in EconPapers)
Date: 2016
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (24)

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Persistent link: https://EconPapers.repec.org/RePEc:eee:bushor:v:59:y:2016:i:3:p:321-329

DOI: 10.1016/j.bushor.2016.01.004

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