Health and marketing: The emergence of a new field of research
Stefan Stremersch
International Journal of Research in Marketing, 2008, vol. 25, issue 4, 229-233
Date: 2008
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Persistent link: https://EconPapers.repec.org/RePEc:eee:ijrema:v:25:y:2008:i:4:p:229-233
DOI: 10.1016/j.ijresmar.2008.09.002
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