 The Control of Porting in Platform MarketsRufus Pollock The Journal of Economic Asymmetries, 2009, vol. 6, issue 2, 155-180 Abstract: In platform markets, economies of scale combined with complementarities between a platform and its associated software or services can generate lock-in because of indirect network effects (positive feedback between the number of consumers using that platform and the utility of an individual consumer). In such circumstances, the control of porting – porting being the conversion of software or services developed for one platform to run on another – may be central to the development and maintenance of a dominant position. Focusing on the case where a dominant proprietary platform exists, we show that the ability to control porting has significant implications for pricing, market power and welfare. As such, a proper understanding of porting will be crucial to antitrust analysis of platform markets (increasingly frequent in our digital world). This is illustrated by the centrality of porting issues to several well-known recent cases including that of Microsoft in relation to its browser and its media player, Apple in relation to its DRM and iTunes, and Ebay in relation to its use of the cyber-trespass doctrine to prevent competitor's access to its site. Keywords: L15; L12; L13; Network Effects; Two-sided markets; Porting; Antitrust; Competition (search for similar items in EconPapers) Downloads: (external link) Related works: Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text Persistent link: https://EconPapers.repec.org/RePEc:eee:joecas:v:6:y:2009:i:2:p:155-180 DOI: 10.1016/j.jeca.2009.02.011 Access Statistics for this article The Journal of Economic Asymmetries is currently edited by A.G. Malliaris More articles in The Journal of Economic Asymmetries from Elsevier |
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