Clusters and rivalry: does localization really matter?
Cristina Boari,
Vincenza Odorici and
Marco Zamarian
Scandinavian Journal of Management, 2003, vol. 19, issue 4, 467-489
Abstract:
This exploratory study addresses the link between rivalry--which we regard as a cognitive social dimension of competition-- and localization. We adopt a visual-mapping technique to collect data on firms belonging to the packaging-machinery geographical cluster in Northern Italy. We can summarize our results as follows. Entrepreneurs identifying rivals within the cluster also tend to cite a larger number of rivals altogether. A firm's proximity to its rivals is a key to a deeper comparison with them. Geographical distance represents a tool for scanning the competitive environment; it is not used as a criterion by which to classify rivalry. From these results, we generate a few propositions that shed a new light on the relationship between rivalry and localization.
Keywords: Geographical; cluster; Rivalry; Localization; Visual; mapping (search for similar items in EconPapers)
Date: 2003
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Persistent link: https://EconPapers.repec.org/RePEc:eee:scaman:v:19:y:2003:i:4:p:467-489
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