Factors Affecting the Adoption of Photovoltaic Systems in Rural Areas of Poland

Marek Angowski, Tomasz Kijek, Marcin Lipowski and Ilona Bondos
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Marek Angowski: Department of Microeconomics and Applied Economics, Faculty of Economics, Maria Curie-Sklodowska University in Lublin, Pl. M. Curie-Skłodowskiej 5, 20-031 Lublin, Poland
Tomasz Kijek: Department of Microeconomics and Applied Economics, Faculty of Economics, Maria Curie-Sklodowska University in Lublin, Pl. M. Curie-Skłodowskiej 5, 20-031 Lublin, Poland
Marcin Lipowski: Department of Marketing, Faculty of Economics, Maria Curie-Sklodowska University in Lublin, Pl. M. Curie-Skłodowskiej 5, 20-031 Lublin, Poland
Ilona Bondos: Department of IT Systems and Logistics, Faculty of Economics, Maria Curie-Sklodowska University in Lublin, Pl. M. Curie-Skłodowskiej 5, 20-031 Lublin, Poland

Energies, 2021, vol. 14, issue 17, 1-14

Abstract: The paper aims to identify and explain the factors influencing the decision-making process on the behavioural intention to use home photovoltaic systems by Polish households and potential buyers. The survey was conducted in 2021 on a sample of 521 participants. The research used a random sample of households without PV systems located in the rural areas in Poland, where the adoption of innovative technologies related to obtaining energy from renewable sources is especially important. Structural equation modelling (SEM) was applied to measure structural relationships. The main finding indicates that consumer innovativeness has the strongest impact on the intention to purchase a photovoltaic installation. The perceived value also affects the intention to purchase a photovoltaic installation. The perceived value is affected by perceived economic benefits and indirectly by the subjective knowledge of PV. Surprisingly, environmental concerns negatively affect the intention to use PV installations.

Keywords: PV systems; renewable energy resources; rural areas; economic value; consumer behaviour; consumer innovativeness (search for similar items in EconPapers)
JEL-codes: Q Q0 Q4 Q40 Q41 Q42 Q43 Q47 Q48 Q49 (search for similar items in EconPapers)
Date: 2021
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (8)

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