Exploring the Enablers of Strategic Orientation for Technology-Driven Business Innovation Ecosystems

Ta-Kai Yang and Min-Ren Yan
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Ta-Kai Yang: Department of International Business Administration, Chinese Culture University, Taipei City 106, Taiwan
Min-Ren Yan: College of Business, Chinese Culture University, Taipei City 106, Taiwan

Sustainability, 2019, vol. 11, issue 20, 1-19

Abstract: The present study explores the impacts of corporate strategic orientation on innovation ecosystems through the perspective of systems thinking. Multiple-cases method was adopted to analyze three representative companies of different industries. In terms of academic contribution, the results of this study verify an innovation ecosystem model in a generalized manner, and find that market orientation, interaction orientation, and entrepreneurial orientation generate a positively reinforcing effect on the paths of the innovation ecosystem model in all phases, thus, diversifying the available literature of innovative ecosystems. In terms of practical contribution, this study presents a dynamic context of the development of new business, and describes the links between innovative activities and the market. Enterprises can refer to the proposed framework as well as strategic architecture in this study to effectively transform innovative activities into market performance.

Keywords: innovation ecosystem; market orientation; interaction orientation; entrepreneurial orientation; business model; systems thinking; sustainable system development (search for similar items in EconPapers)
JEL-codes: O13 Q Q0 Q2 Q3 Q5 Q56 (search for similar items in EconPapers)
Date: 2019
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (3)

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