Modelling Municipal Social Responsibility: A Pilot Study in the Region of Extremadura (Spain)

Maria Isabel Sánchez-Hernández, Manuel Aguilar-Yuste, Juan José Maldonado-Briegas, Jesús Seco-González, Cristina Barriuso-Iglesias and Maria Mercedes Galán-Ladero
Additional contact information
Maria Isabel Sánchez-Hernández: Business Mangement and Sociology Department, Faculty of Economics and Business Sciences, University of Extremadura, Av. Elvas s/n, 06006 Badajoz, Spain
Manuel Aguilar-Yuste: Business Mangement and Sociology Department, Faculty of Economics and Business Sciences, University of Extremadura, Av. Elvas s/n, 06006 Badajoz, Spain
Juan José Maldonado-Briegas: Financial Economics Department, Faculty of Economics and Business Sciences, University of Extremadura, Ave. Elvas s/n, 06006 Badajoz, Spain
Jesús Seco-González: Academic Unit of Plasencia, University of Extremadura, Avda. Virgen del Puerto, 10600 Plasencia, Spain
Cristina Barriuso-Iglesias: Business Mangement and Sociology Department, Faculty of Economics and Business Sciences, University of Extremadura, Av. Elvas s/n, 06006 Badajoz, Spain
Maria Mercedes Galán-Ladero: Business Mangement and Sociology Department, Faculty of Economics and Business Sciences, University of Extremadura, Av. Elvas s/n, 06006 Badajoz, Spain

Sustainability, 2020, vol. 12, issue 17, 1-15

Abstract: Social Responsibility in the Public Administration is an emerging phenomenon responding to the challenges and opportunities for public institutions faced by the rapidly evolving world. The general and ambitious global goal of sustainability is at risk because inequality is increasing among countries, but also within countries at the regional and local levels. Facing this problem, the aim of this paper is to approach how the social responsibility of local governments is impacting citizens’ participation as a way of managing the required transformation to sustainable development. In order to contribute to seed light in the field, a pilot study was carried out, employing partial least squares as an exploratory method, with an ad hoc structural equation model, and with a sample of 256 inhabitants in three municipalities in Extremadura (Spain). The findings are promising for place marketing, local public management and democracy reinforcement because it is empirically demonstrated that the municipality’s orientation towards responsibility impacts citizen´s connection, attraction, and identification with the municipality, increasing citizen participation.

Keywords: municipal social responsibility; place marketing; public administration; public management; social responsibility; sustainability; sustainable development (search for similar items in EconPapers)
JEL-codes: O13 Q Q0 Q2 Q3 Q5 Q56 (search for similar items in EconPapers)
Date: 2020
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (2)

Downloads: (external link)
https://www.mdpi.com/2071-1050/12/17/6887/pdf (application/pdf)
https://www.mdpi.com/2071-1050/12/17/6887/ (text/html)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:gam:jsusta:v:12:y:2020:i:17:p:6887-:d:403518

Access Statistics for this article

Sustainability is currently edited by Ms. Alexandra Wu

More articles in Sustainability from MDPI
Bibliographic data for series maintained by MDPI Indexing Manager ().