Organizational Strategies and Their Impact on Employee Commitment during the Health Emergency

Cecilia Ramos-Estrada, María Teresa de la Garza Carranza, Jorge Armando López-Lemus, Quetzalli Atlatenco-Ibarra and Edgar René Vázquez-González
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Cecilia Ramos-Estrada: División de Ciencias Económico Administrativas, Universidad de Guanajuato, Guanajuato 36000, Mexico
María Teresa de la Garza Carranza: Departamento de Ciencias Económico Administrativas, Tecnológico Nacional de México en Celaya, Celaya 38010, Mexico
Jorge Armando López-Lemus: División de Ciencias Económico Administrativas, Universidad de Guanajuato, Guanajuato 36000, Mexico
Quetzalli Atlatenco-Ibarra: Independent Researcher, Mexico City 09310, Mexico
Edgar René Vázquez-González: División de Ciencias Económico Administrativas, Universidad de Guanajuato, Guanajuato 36000, Mexico

Sustainability, 2021, vol. 13, issue 23, 1-14

Abstract: The emergence of a new coronavirus that causes COVID-19 has generated multiple consequences that have affected the lives of all human beings, imposing a new normal where social distancing and mobility restrictions have become the norm. This situation has also affected organizations forcing them to create or strengthen strategies to respond to the situation to guarantee their survival and growth, which has made it essential to have full commitment from employees. Structural equations were used to design an instrument that was used with managers and middle managers at 130 Mexican companies. Once reliability and validity were tested and confirmed, the study found that there is a positive and significant relation between organizational strategies applied during the health emergency and employee commitment with the organization.

Keywords: COVID-19; organizational commitment; internal communications; organizational ideology; infection-spreading prevention (search for similar items in EconPapers)
JEL-codes: O13 Q Q0 Q2 Q3 Q5 Q56 (search for similar items in EconPapers)
Date: 2021
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