Creating Shared Value: Exploration in an Entrepreneurial Ecosystem

Marcelo Royo-Vela and Jonathan Cuevas Lizama
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Marcelo Royo-Vela: Department of Commercialization and Market Research, University of Valencia, 46022 Valencia, Spain
Jonathan Cuevas Lizama: Department of Commercialization and Market Research, University of Valencia, 46022 Valencia, Spain

Sustainability, 2022, vol. 14, issue 14, 1-23

Abstract: The effects of companies on society and the practices of Corporate Social Responsibility have been the source of interest for many research studies. Questions concerning the traditional model resulted in Porter and Kramer developing the concept of Creating Shared Value, an approach where companies consider the value of society and the environment in their business models, creating value for all stakeholders. We take the issue of shared value creation in an entrepreneurial ecosystem to determine how clustered companies understand and create shared value, identifying its antecedents and consequences. Using a single case study, we were able to identify that the entrepreneurial ecosystem becomes a favourable scenario for creating shared value, because participants benefit from resources and skills that allow them to grow their businesses, boost competitiveness and innovation and contribute to the economic, social, and environmental growth of their stakeholders.

Keywords: creating shared value; value co-creation; entrepreneurial ecosystem; business networks; case study; environment (search for similar items in EconPapers)
JEL-codes: O13 Q Q0 Q2 Q3 Q5 Q56 (search for similar items in EconPapers)
Date: 2022
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