Research on Recycling Strategies for New Energy Vehicle Waste Power Batteries Based on Consumer Responsibility Awareness

Jiajing Fan (), Hao Teng and Yibo Wang
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Jiajing Fan: Chinese-German Institute for Applied Engineering, Zhejiang University of Science and Technology, Hangzhou 310023, China
Hao Teng: School of Economics and Management, Zhejiang University of Science and Technology, Hangzhou 310023, China
Yibo Wang: School of Information and Electronic Engineering, Zhejiang University of Science and Technology, Hangzhou 310023, China

Sustainability, 2022, vol. 14, issue 16, 1-15

Abstract: Due to the limited service life of new energy vehicle power batteries, a large number of waste power batteries are facing “retirement”, so it will soon be important to effectively improve the recycling and reprocessing of waste power batteries. Consumer environmental protection responsibility awareness affects the recycling of waste power batteries directly. Therefore, under the two recycling modes of new energy vehicle manufacturers and third-party recycling enterprises, this study analyzes the impact of consumer environmental protection responsibility awareness on the recycling price of waste power batteries and profit in the supply chain. The influence of factors such as recycling income, recycling input cost, and black-market recycling prices on consumer awareness of responsibility is also analyzed. Through theoretical research, it was found that: Under the model that third-party recycling enterprises are responsible for recycling, it can obtain better overall supply chain benefits; consumer environmental protection responsibility awareness and recycling benefits are positively correlated with supply chain benefits overall; and recycling benefits have a certain role in promoting consumer awareness of responsibility, while the increase in informal recycling prices inhibits consumer awareness of responsibility.

Keywords: NEV; waste power batteries; consumer environmental protection responsibility awareness; recycling strategy; reverse supply chain (search for similar items in EconPapers)
JEL-codes: O13 Q Q0 Q2 Q3 Q5 Q56 (search for similar items in EconPapers)
Date: 2022
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (1)

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