Utilization of Knowledge Management as Business Resilience Strategy for Microentrepreneurs in Post-COVID-19 Economy

Nurul Mohammad Zayed, Friday Ogbu Edeh, Khan Mohammad Anwarul Islam, Vitalii Nitsenko (), Olena Polova and Olha Khaietska
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Nurul Mohammad Zayed: Department of Business Administration, Faculty of Business and Entrepreneurship, Daffodil International University, Dhaka 1341, Bangladesh
Friday Ogbu Edeh: Department of Business Administration, Alex Ekwueme Federal University, Abakaliki 1010, Nigeria
Khan Mohammad Anwarul Islam: Department of Business Administration, The Millennium University, Dhaka 1217, Bangladesh
Vitalii Nitsenko: Department of Entrepreneurship and Marketing, Institute of Economics and Management, Ivano-Frankivsk National Technical Oil and Gas University, 76019 Ivano-Frankivsk, Ukraine
Olena Polova: Department Analysis and Audit, VInnytsia National Agrarian University, 21008 Vinnytsia, Ukraine
Olha Khaietska: Department of Economics and Entrepreneurship, VInnytsia National Agrarian University, 21008 Vinnytsia, Ukraine

Sustainability, 2022, vol. 14, issue 23, 1-16

Abstract: The COVID-19 outbreak affected the smooth operations of microentrepreneurs across the globe, including those in the Nigerian hospitality industry. However, it was discovered that the majority of microentrepreneurs were unable to utilize knowledge management to improve the resilience capacity of their businesses. It was this evidence that this study investigated regarding the effect of knowledge management on the business resilience of microentrepreneurs in Nigeria. A cross-sectional survey was used with a purposive sampling technique. This study found that knowledge management has a significant effect on the business resilience of microentrepreneurs. A sample size of 3018 was determined from the sample frame of 1520. This study concludes that knowledge management measured in terms of knowledge acquisition, knowledge storage, knowledge sharing and knowledge utilization has a significant effect on the business resilience of microentrepreneurs. One of the implications of this study is that microentrepreneurs should incorporate their experiences gathered during the COVID-19 era to strengthen the resilience of their businesses in the post-COVID-19 work economy.

Keywords: COVID-19; post-COVID-19; microentrepreneurs; knowledge management; business resilience; human capital (search for similar items in EconPapers)
JEL-codes: O13 Q Q0 Q2 Q3 Q5 Q56 (search for similar items in EconPapers)
Date: 2022
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (1)

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