Identification of Causal Relationship between Attitudinal Factors and Intention to Use Transportation Mode

Jahun Koo and Sangho Choo ()
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Jahun Koo: Department of Urban Planning, Hongik University, Seoul 04066, Republic of Korea
Sangho Choo: Department of Urban Design & Planning, Hongik University, Seoul 04066, Republic of Korea

Sustainability, 2022, vol. 14, issue 24, 1-15

Abstract: Based on the theory of planned behavior, this study identifies the causal relationship between attitudinal factors and intention to use transportation mode. A structural equation model was developed based on twelve hypotheses. The main findings and implications of this study are as follows. First, people who want to express themselves through cars have a high intention to use personal vehicles, and they purchase cars for this purpose. If the shared vehicle service provides a vehicle rental that reflects individual tastes, those who want to own the vehicle will use the shared vehicle. This could be a solution to the parking problem. Second, those who perceive travel as a disutility have a low intention to use public transportation. If fare discounts are applied when transferring public transportation and micro-mobility, it is expected that the use of public transportation will increase due to reduction of access time for public transportation. Third, people who like to drive have a high intention to use personal vehicles and micro-mobility. Providing space for driving cars as a leisure activity may be one of the ways to prevent traffic accidents that may occur in the future due to a mixed flow of autonomous vehicles and conventional vehicles.

Keywords: attitudinal factors; intention; structural equation model; theory of planned behavior (search for similar items in EconPapers)
JEL-codes: O13 Q Q0 Q2 Q3 Q5 Q56 (search for similar items in EconPapers)
Date: 2022
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