The Causality and Antecedents of Tourism Small & Medium-Sized Enterprises’ (SMEs) Coopetition in Complex Institutional Contexts

Yang Zhang, Menglong Xia () and Yingni Liu
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Yang Zhang: Faculty of Hospitality and Tourism Management, Macau University of Science and Technology, Avenida Wai Long, Taipa, Macau 999078, China
Menglong Xia: Faculty of Hospitality and Tourism Management, Macau University of Science and Technology, Avenida Wai Long, Taipa, Macau 999078, China
Yingni Liu: Faculty of Hospitality and Tourism Management, Macau University of Science and Technology, Avenida Wai Long, Taipa, Macau 999078, China

Sustainability, 2023, vol. 15, issue 6, 1-15

Abstract: This study aims to explore tourism sector small and medium-sized enterprises’ (SMEs) coopetition and its antecedents, and the consequences of sustainable competitive advantage in complex institutional contexts through the integration of institutional theory, social exchange theory and commitment theory. Through a field survey in the Greater Bay Area in Southern China, this study identified the structural links between tourism SMEs’ institutional environment, economic benefits and their commitment to a regional framework, on the one hand, and their coopetition and the effect on their sustainable competitive advantage, on the other, along with a comparative analysis based on the different social system regarding this structural model within this region.

Keywords: tourism middle-small size firm; coopetition; institutional environment; sustainable competitive advantage; Greater Bay Area; fsQCA (search for similar items in EconPapers)
JEL-codes: O13 Q Q0 Q2 Q3 Q5 Q56 (search for similar items in EconPapers)
Date: 2023
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