Corporate Social Responsibility Trends in the Airline Industry: A Bibliometric Analysis

Kaisa Sorsa and Carolina Bona-Sánchez ()
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Kaisa Sorsa: Faculty of Engineering and Business-Master School, University of Applied Sciences, 20520 Turku, Finland
Carolina Bona-Sánchez: Department of Financial Economics and Accounting, University of Las Palmas de Gran Canaria, 35017 Las Palmas de Gran Canaria, Spain

Sustainability, 2024, vol. 16, issue 7, 1-18

Abstract: The aim of this study is to perform a bibliometric analysis of corporate social responsibility (CSR) research in the airline industry, underscoring current developments and future trends. Utilizing open-source R software (version 4.2.3), including the Bibliometrix R library (version 4.1.4) and VOSviewer (version 1.6.20), this study notes a significant rise in CSR research. It highlights influential studies, leading scholars, and key journals in the field. The co-word analysis shows CSR’s impact on efficiency, value, employee perceptions, and customer loyalty. Post-COVID trends indicate an expanded focus on health, safety, and environmental, social, and governance (ESG) factors. The research suggests a shift towards integrated CSR strategies in the airline industry, emphasizing sustainability, stakeholder inclusion, and transparent reporting. This shift marks a movement towards more comprehensive and effective CSR approaches in stakeholder communication.

Keywords: corporate social responsibility; airline industry; bibliometric analysis; co-word analysis (search for similar items in EconPapers)
JEL-codes: O13 Q Q0 Q2 Q3 Q5 Q56 (search for similar items in EconPapers)
Date: 2024
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