Drivers of banking consumers' cybersecurity behavior: Applying the extended protection motivation theory

Canitgia Tambariki ()
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Canitgia Tambariki: BINUS Business School Master Program, Bina Nusantara University, Jakarta, Indonesia Author-2-Name: Octavianie Bernadette Sondakh Author-2-Workplace-Name: BINUS Business School Doctor of Research in Management, Bina Nusantara University, Jakarta, Indonesia Author-3-Name: Virgino Agassie Dondokambey Author-3-Workplace-Name: BINUS Business School Doctor of Research in Management, Bina Nusantara University, Jakarta, Indonesia Author-4-Name: "Evelyn Hendriana" Author-4-Workplace-Name: "BINUS Business School Doctor of Research in Management, Bina Nusantara University, Jakarta, Indonesia " Author-5-Name: Author-5-Workplace-Name: Author-6-Name: Author-6-Workplace-Name: Author-7-Name: Author-7-Workplace-Name: Author-8-Name: Author-8-Workplace-Name:

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Abstract: " Objective - This study aims to analyze the relationships between perceived knowledge and protection habits on cybersecurity behavior among active mobile banking users in Indonesia. The research direction involves empirical testing, employing the protection motivation theory (PMT) to develop a mediating model encompassing threat appraisal and coping appraisal components. Methodology/Technique - A quantitative research approach was employed to examine the twelve hypotheses developed based on the extended PMT. An online survey could obtain 380 valid responses where the respondents were selected using a purposive sampling technique. Since this study extended the PMT, data was analyzed using PLS-SEM to maximize the predictive model. Findings - This study validated the protection motivation theory (PMT) by confirming the effect of all threat and coping appraisal components on protection behavior, except for perceived vulnerability. The results also reported a substantial impact of perceived knowledge and protection habits on cybersecurity behavior among active mobile banking users in Indonesia. Novelty - This research is one of a few studies that extend PMT by integrating perceived knowledge and protection habits to understand consumer behavior toward cybersecurity risk. Type of Paper - Empirical"

Keywords: Cybersecurity behavior; Mobile banking; Perceived knowledge; Protection habit; protection Motivation theory (PMT). (search for similar items in EconPapers)
JEL-codes: M15 M31 (search for similar items in EconPapers)
Pages: 12
Date: 2024-03-31
New Economics Papers: this item is included in nep-ban, nep-pay and nep-sea
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Published in Journal of Management and Marketing Review, Volume 9, Issue1

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Persistent link: https://EconPapers.repec.org/RePEc:gtr:gatrjs:jmmr327

DOI: 10.35609/jmmr.2024.9.1(1)

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