Complex field-positions and non-imitation: Pioneers, strangers, and insulars in Australian fine-wine

Grégoire Croidieu (), Charles-Clemens Ruling and Bilal-Ahmed Jathol
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Grégoire Croidieu: EESC-GEM Grenoble Ecole de Management
Charles-Clemens Ruling: EESC-GEM Grenoble Ecole de Management, IREGE - Institut de Recherche en Gestion et en Economie - USMB [Université de Savoie] [Université de Chambéry] - Université Savoie Mont Blanc
Bilal-Ahmed Jathol: EESC-GEM Grenoble Ecole de Management, IREGE - Institut de Recherche en Gestion et en Economie - USMB [Université de Savoie] [Université de Chambéry] - Université Savoie Mont Blanc

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Abstract: This paper studies how complex field-positions, characterized by combinations of structural and cultural mechanisms, are associated with the non-imitation of dominant field-level practices. Theoretically, the notion of complex field-position complements prior institutional research on field-positions and non-imitation, which focuses primarily on structural mechanisms. Our empirical study looks at 62 Australian fine-wines, using qualitative comparative analysis (QCA) to identify combinations of structural and cultural mechanisms associated with the non-imitation of Penfolds Grange, a role model in the Australian fine-wine field. We find three distinct complex field-positions—pioneers, strangers, and insulars— which occurred at different moments in the history of this field. We build on these findings to discuss the importance of complex field-positions as sources of positional opportunities, and their role in the development and persistence of diversity in organizational fields.

Keywords: wine industry; Institutional theory; non-imitation; field-position; QCA (search for similar items in EconPapers)
Date: 2017
New Economics Papers: this item is included in nep-agr and nep-cul
Note: View the original document on HAL open archive server: https://univ-smb.hal.science/hal-01609429v1
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Published in M@n@gement, 2017, 20 (2), pp.129 - 165

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