IMPROVING CHANGE MANAGEMENT: HOW COMMUNICATION NATURE INFLUENCES RESISTANCE TO CHANGE

Paula Matos Marques Simoes and Mark Esposito ()
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Paula Matos Marques Simoes: Fundacao Dom Cabra - Fundacao Dom Cabra, MC - Management et Comportement - EESC-GEM Grenoble Ecole de Management
Mark Esposito: MC - Management et Comportement - EESC-GEM Grenoble Ecole de Management, CPSL - CAM - University of Cambridge [UK]

Working paper serie RMT - Grenoble Ecole de Management from HAL

Abstract: Little has been studied yet in terms of how communication nature influences change process. This article explores a case study that takes part in a broader research project, aimed to contribute in this direction. It was applied a mix method approach to characterize resistance to change and communication nature within one organization under a radical change process. One main theoretical contribution is an instrumental grid to characterize dialogic communication nature. Findings of the case study indicate that resistance to change reduces under dialogic communication and by revealing how communication dimensions perform in time, practitioners may enhance guidelines to effective change communication management

Date: 2012
New Economics Papers: this item is included in nep-cwa
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