Consumption experience: past, present and future

Damien Chaney (), Renaud Lunardo and Rémi Mencarelli
Additional contact information
Damien Chaney: Département de marketing [ESC Troyes] - Groupe ESC Troyes en Champagne
Rémi Mencarelli: IREGE - Institut de Recherche en Gestion et en Economie - USMB [Université de Savoie] [Université de Chambéry] - Université Savoie Mont Blanc

Post-Print from HAL

Abstract: The purpose of this paper is to propose both a retrospective and a prospective look at one of the most powerful concepts in marketing research: consumption experience.

Keywords: Emotions; Marketing theory; Consumer experience; Consumption experience; Experiential marketing (search for similar items in EconPapers)
Date: 2018
New Economics Papers: this item is included in nep-mkt
Note: View the original document on HAL open archive server: https://hal.science/hal-01951670v1
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (4)

Published in Qualitative Market Research: An International Journal, 2018, 21 (4), pp.402-420

Downloads: (external link)
https://hal.science/hal-01951670v1/document (application/pdf)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-01951670

Access Statistics for this paper

More papers in Post-Print from HAL
Bibliographic data for series maintained by CCSD ().