Managerial innovation in multi-channel payment services: the case of port fees in Morocco

L'innovation managériale en matière du service de paiement multicanal: cas des droits de passage portuaire au Maroc

Chafik Bensfia and Ahmed Bouklata
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Chafik Bensfia: USMBA - Université Sidi Mohamed Ben Abdellah [Fès]

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Abstract: The demand for the use of remote services is increasing year by year in a connected world where 62% of the population will have access to the Internet in 2020 (Internet Live Stats). Despite the need to use these information and communication technologies (ICT) in various areas of life, the issue of acceptance and use has and continues to generate interest among several researchers. The purpose of this paper is to identify the factors that influence the acceptance and use of ICT in the context of port clearance payments for cross-border trade. 144 users of multi-channel payment platforms for passenger rights in Moroccan ports were interviewed in this study. After processing the data, the results of the study showed that the ease of use and perceived usefulness of these new payments positively affect users' attitudes towards these payment methods and increase the percentage of use, which confirms previous work on the validity of the TAM and TAM2 acceptance models.

Keywords: Technological acceptance; determinants of use; Multichannel payment.; Acceptation technologique; déterminants d’utilisation; paiement multicanal. (search for similar items in EconPapers)
Date: 2023-01-01
New Economics Papers: this item is included in nep-ara, nep-ict and nep-pay
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Published in REVUE DE RECHERCHES EN COMPTABILITÉ, AUDIT ET MANAGEMENT RECAM, 2023

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