THE ARTIFICIAL INTELLIGENCE IN E-COMMERCE

Amina Badreddine ()
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Amina Badreddine: UMBB - Université M'Hamed Bougara Boumerdes

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Abstract: With the rapid progress of science, technology, and our economy, we see artificial intelligence (AI) being used more and more in various areas. It has a significant impact on our work and lifestyle. Artificial intelligence (AI) is a leading technology of the current age of the Fourth Industrial Revolution (Industry 4.0 or 4IR), with the capability of incorporating human behavior and intelligence into machines or systems. In the field of e-commerce, AI is broadly applied and has shown promising results. AI has emerged as crucial driving force for the growth of E-commerce. The proposed paper will shed light on how AI is being applied in the Ecommerce industry and the impact of AI on Ecommerce portals. It examines the application of AI in areas such as AI assistants, image research, recommendation systems, and optimized pricing. This research explores how AI greatly affects and benefits the development of E-commerce.

Keywords: Artificial Intelligence E-commerce chatbots Online shopping personalization inventory management; Artificial Intelligence; E-commerce; chatbots; Online shopping; personalization; inventory management (search for similar items in EconPapers)
Date: 2023-08-21
New Economics Papers: this item is included in nep-cmp
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Published in The International Forum on Digitization, Artificial Intelligence, and Digital Transformation in the Arab World The eighth summer university of Fa3ilon Center, Fa3ilon Center, Aug 2023, Monastir, Tunisia

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