Mobility Choices and Climate Change: Assessing the Effects of Social Norms and Economic Incentives through Discrete Choice Experiments

Charles Raux (), Amandine Chevalier, Emmauel Bougna Tchofo () and Denis Hilton ()
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Charles Raux: LET - Laboratoire d'économie des transports - UL2 - Université Lumière - Lyon 2 - ENTPE - École Nationale des Travaux Publics de l'État - CNRS - Centre National de la Recherche Scientifique
Amandine Chevalier: LET - Laboratoire d'économie des transports - UL2 - Université Lumière - Lyon 2 - ENTPE - École Nationale des Travaux Publics de l'État - CNRS - Centre National de la Recherche Scientifique
Denis Hilton: UT - Université de Toulouse

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Abstract: The potential of psychological and fiscal incentives in motivating environmentally responsible behavior in a context of long distance leisure travel is explored thanks to a series of controlled experiments on 900 participants. Framing effects like information on CO2 emissions, injunctive and descriptive norms, in combination with fiscal incentives such as a carbon tax, a bonus-malus or a carbon trading scheme are tested. Providing CO2 information on emissions is highly effective and the injunctive norm reinforces this effect in the case of air and train. A quota scheme reinforces the injunctive norm effect in the case of these two modes. More strikingly, the amount of the financial sanction or reward has no effect on the probability of using the various travel modes, unlike the presence of the fiscal framing itself. These results reinforce the case for using psychologically framing effects, in association or not with fiscal instruments, in promoting effective pro-environmental behavior in transport choices.

Keywords: transport CO2 emissions; individual choices; psychological incentives; fiscal incentives; discrete choice experiments (search for similar items in EconPapers)
Date: 2015-01-11
New Economics Papers: this item is included in nep-dcm, nep-ene, nep-env, nep-ger and nep-tre
Note: View the original document on HAL open archive server: https://shs.hal.science/halshs-01158088
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Citations: View citations in EconPapers (1)

Published in 94th TRB Annual Meeting. Transportation and Climate Change - Impacts, Adaptation and Mitigation, TRB, Jan 2015, Washington DC, United States

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