Analysis of the level of internationalization of the companies of the meat food sector of bovine livestock in the city of Bucaramanga for the period 2012-2017

Análisis del nivel de internacionalización de las empresas del sector alimentos cárnicos de la ganadería bovina en la ciudad de Bucaramanga para el periodo 2012- 2017

María Fernanda Mora, Yudy Paola Murillo Velandia and Myriam Mayerly Castillo Rincon
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María Fernanda Mora: UDI - Universidad de Investigación y Desarrollo
Yudy Paola Murillo Velandia: UDI - Universidad de Investigación y Desarrollo
Myriam Mayerly Castillo Rincon: UDI - Universidad de Investigación y Desarrollo

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Abstract: The fieldwork carried out frames a descriptive methodology with a qualitative and quantitative approach, which allowed us to demonstrate the status of beef marketers in the city of Bucaramanga, observing through important factors, how some of the tools intervene externally and internally when exporting. In this way, the research document was developed in three parts, diagnosis, analysis and classification of companies, taking into account the classification of beef marketers, it was found that one of those surveyed companies has had experience in the International market, This is a great contribution, since through all the research carried out it was given a generating proposal in which she can have a vision of the countries that, according to the fieldwork carried out, can reach the international market and thus generate greater profitability.

Date: 2019-08-05
New Economics Papers: this item is included in nep-agr
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