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Smart banking: Why it's important to take into account consumers' concerns?

Zied Mani () and Inès Chouk
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Zied Mani: LEMNA - Laboratoire d'économie et de management de Nantes Atlantique - IEMN-IAE Nantes - Institut d'Économie et de Management de Nantes - Institut d'Administration des Entreprises - Nantes - UN - Université de Nantes
Inès Chouk: THEMA - Théorie économique, modélisation et applications - UPN - Université Paris Nanterre - UCP - Université de Cergy Pontoise - Université Paris-Seine - CNRS - Centre National de la Recherche Scientifique

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Abstract: The rapid development in recent years of the Internet of Things has fostered the emergence of new models and services. Despite the numerous opportunities that the Internet of Things offers for services, there still remain major challenges to be addressed by companies. The aim of this paper is to provide a better understanding of antecedents of consumers' resistance to smart services. Our findings show that two categories of factors have a significant impact on consumer resistance: (1) functional barriers (unauthorized secondary use of personal information, perceived health risk, and perceived security risk) and psychological barriers (technology anxiety, need for human interaction, and consumer empowerment).

Keywords: consumer resistance; innovation; Internet of Things; smart service; service technology; consumer empowerment (search for similar items in EconPapers)
Date: 2018-01-09
New Economics Papers: this item is included in nep-pay
Note: View the original document on HAL open archive server: https://shs.hal.science/halshs-01678806v1
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