Managing agility in the downstream petroleum supply chain

Ashutosh Sheel, Y.P. Singh and Vishnu Nath

International Journal of Business Excellence, 2020, vol. 20, issue 2, 269-294

Abstract: The aim of the current study is to examine the effect of marketing and supply chain orientation under environmental uncertainty on supply chain agility of downstream petroleum supply chain in India. Data was collected from 348 petrol stations in the states of Uttarakhand, Uttar Pradesh and Haryana, India. Path analysis was performed to know the strength of the relationship between the identified variables. The findings show that marketing orientation and supply chain orientation are antecedents of agility. Based on the findings, the study proposes solutions to issues being faced in the downstream petroleum supply chain in India. The current research applies past findings on supply chain agility in the context of downstream petroleum supply chains in India and addresses the lack of academic research as well as provides solutions to the identified issues of downstream petroleum supply chains in India.

Keywords: supply chain agility; supply chain orientation; SCO; marketing orientation; firm performance; Indian petroleum sector; IT; downstream petroleum supply chain. (search for similar items in EconPapers)
Date: 2020
References: Add references at CitEc
Citations: View citations in EconPapers (3)

Downloads: (external link)
http://www.inderscience.com/link.php?id=105354 (text/html)
Access to full text is restricted to subscribers.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:ids:ijbexc:v:20:y:2020:i:2:p:269-294

Access Statistics for this article

More articles in International Journal of Business Excellence from Inderscience Enterprises Ltd
Bibliographic data for series maintained by Sarah Parker ().