Towards e-banking: the evolution of business models in financial services

Anu Bask, Hilkka Merisalo-Rantanen, Markku Tinnila and Theresa Lauraeus

International Journal of Electronic Finance, 2011, vol. 5, issue 4, 333-356

Abstract: We explore the evolution of business models over time in five Finnish organisations from the banking, insurance or retail sector. The scope of the banking services to consumers has been extended in traditional banks from basic banking services to asset management, insurance and expert services. Deregulation and new technologies have enabled internationalisation and free competition. New organisations and niche players from other industries have entered the industry. Our findings add to previous research on the actual changes and the drivers and enablers of the business model evolution over time, and help practitioners to further develop their business models.

Keywords: banking industry; banking services; business models; evolution; drivers; enablers; e-banking; e-finance; electronic banking; online banking; electronic finance; Finland. (search for similar items in EconPapers)
Date: 2011
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Persistent link: https://EconPapers.repec.org/RePEc:ids:ijelfi:v:5:y:2011:i:4:p:333-356

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