The entrepreneurial propensity for market analysis and the intention-action gap

Amir Emami and Peter G. Klein

International Journal of Entrepreneurial Venturing, 2020, vol. 12, issue 3, 303-320

Abstract: Evaluating and exploiting imagined opportunities involves gathering and processing idiosyncratic market knowledge, but individuals differ in their abilities and propensities in this task. We propose a new construct, the entrepreneurial propensity for market analysis (EPMA), and argue that this propensity mediates the relationship between entrepreneurial intention and action. We test these relationships in a study of 213 prospective entrepreneurs from science and technology parks (STPs) in Iran. Results support the mediating effect of EPMA on the entrepreneurial act.

Keywords: entrepreneurial action; entrepreneurial intention; entrepreneurial process; market information; opportunity evaluation; knowledge structure. (search for similar items in EconPapers)
Date: 2020
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Citations: View citations in EconPapers (5)

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Persistent link: https://EconPapers.repec.org/RePEc:ids:ijeven:v:12:y:2020:i:3:p:303-320

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