A critical hermeneutical analysis of CSR reports of three major IT firms in India

Christina Sanchita Shah (), Ben Krishna () and Anubha Shekhar Sinha ()
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Christina Sanchita Shah: Indian Institute of Management Kozhikode
Ben Krishna: Indian Institute of Management Kozhikode
Anubha Shekhar Sinha: Indian Institute of Management Kozhikode

No 397, Working papers from Indian Institute of Management Kozhikode

Abstract: The aim of this paper to analyse to what extent and why the firms started or continue to practice the non-financial reporting amidst the financial crisis of 2008. Towards this goal, this study analyses the collection of CEO letters to stakeholders as published in sustainability reports of three big Indian information technology (IT) firms between 2008 and 2012. This article uses critical hermeneutics as a methodology to unearth the linkages between CEO letters to the stakeholders in their sustainability reports and context in which they were communicated. This is done by critical analysis of the style and motive of text in the sustainability report while juxtaposing it against the context in which it was written. The data set of CEO letters to the stakeholders allows us to assess the true motives of the firms in publishing sustainability reports during the global financial crises.

Keywords: Financial crisis 2008; Indian IT firm; Critical Hermeneutics (search for similar items in EconPapers)
Pages: 3 pages
Date: 2020-02
New Economics Papers: this item is included in nep-ict
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