How the 'made in' can influence the eco-equality assessment of a product: An experimental study on the case of the European Ecolabel

Sihem Dekhili and Mohamed Akli Achabou (ma.achabou@ipag.fr)

No 2014-140, Working Papers from Department of Research, Ipag Business School

Abstract: This research explores the country of origin effect on the evaluation of ecolabelled products. Findings from experimentation indicate that the mention of a country of origin with favorable image in terms of sustainable development has a neutral effect on

Keywords: consumer behaviour; country of origin; european ecolabel; sustainable development (search for similar items in EconPapers)
Pages: 8 pages
Date: 2014-01-01
New Economics Papers: this item is included in nep-env, nep-exp and nep-mkt
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Citations: View citations in EconPapers (13)

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Persistent link: https://EconPapers.repec.org/RePEc:ipg:wpaper:2014-140

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