Nudges to Privacy Behaviour: Exploring Alternative Approaches to EU Data Protection Regulation

Shara Monteleone (), Rene van Bavel, Nuria Rodriguez-Priego and Gabriele Esposito
Additional contact information
Shara Monteleone: European Commission – JRC, https://joint-research-centre.ec.europa.eu/index_en

No JRC96695, JRC Research Reports from Joint Research Centre

Abstract: The report seeks to bring behavioural research methods for privacy to the attention of EU policy-makers. It argues that changes in web interface design can be a useful policy alternative to the traditional 'privacy notice' approach. Specifically, it examines whether web interface design has effect on people's online privacy behaviour through an online experiment (n=3229) in four European countries. Results show that the presence of an anthropomorphic character leads to greater disclosure of personal information, both directly and passively; the presence of a privacy notice leads to greater direct information disclosure. Additional psychological constructs (such as subjects' awareness that they were revealing personal information) were also recorded, and a demographic analysis according to gender, age, education and country of residence carried out.

Keywords: ICT (search for similar items in EconPapers)
Pages: 42 pages
Date: 2015-09
New Economics Papers: this item is included in nep-eur and nep-ict
References: View references in EconPapers View complete reference list from CitEc
Citations:

Downloads: (external link)
https://publications.jrc.ec.europa.eu/repository/handle/JRC96695 (application/pdf)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:ipt:iptwpa:jrc96695

Access Statistics for this paper

More papers in JRC Research Reports from Joint Research Centre Contact information at EDIRC.
Bibliographic data for series maintained by Publication Officer ().