Contemporary Influence on the Built Cultural Heritage. Case Study Applied in the Villages of MureÈ™ County

Andreea-Oana Enache ()
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Andreea-Oana Enache: The Institute of Nationale Economy, Bucharest, Romania

Chapter 39 in 16th Economic International Conference NCOE 4.0 2020, 2020, vol. 13, pp 430-437 from Editura Lumen

Abstract: The elements of cultureand local tradition are essential of the collective imaginary, but also of th enational portfolio. The discovery of the cultural heritage through techniques and methods of promotion and integration of some objectives in the tourist circuit, are for the purpose development of tourism and attracting the potential consumers of cultural heritage. The contemporary influence is encountered both in promoting the area, the tourist circuit and the business, as well as in responding to the demands of consumers of built cultural heritage. Thus, in this material, we will analyze the contemporary influences that help the development of the business and the area in which it is carried out, by applying five entrepreneurial models in several villages in Mures County.

Keywords: cultural heritage; tradition; contemporary influences; tourism (search for similar items in EconPapers)
JEL-codes: A1 F1 F3 M1 O3 R1 (search for similar items in EconPapers)
Date: 2020
ISBN: 978-1-910129-27-2
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Persistent link: https://EconPapers.repec.org/RePEc:lum:prchap:13-39

DOI: 10.18662/lumproc/ncoe4.0.2020/39

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