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Measurement Issues and Validity Tests for Using Attitude Indicators in Contingent Valuation Research

Elizabeth McClelland

No 200101, NCEE Working Paper Series from National Center for Environmental Economics, U.S. Environmental Protection Agency

Abstract: Employing attitude measures to explain valuation responses in contingent valuation studies has the potential to improve statistical analyses as well as interpretation of response information. In this paper, four types of attitude measures are compared for their ability to provide these benefits in the context of a contingent valuation of an air quality management plan for Sofia, Bulgaria. Findings show that specific attitude measures are superior to generalized attitude measures on both counts. The use of aggregated attitude indices versus single-item measures has different implications for the results, so choice of which to employ should depend upon the specific application.

Keywords: Factor analysis; attitudinal questions; mean willingness-to-pay. (search for similar items in EconPapers)
Pages: 28 pages
Date: 2001-11, Revised 2001-11
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (2)

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