UEFA Euro 2004 Visitors Analysis

José Cadima Ribeiro (), José Viseu, Cristina Rodrigues and Tânia Delalande
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Tânia Delalande: Universidade do Minho - NIPE, http://www.eeg.uminho.pt

No 15/2004, NIPE Working Papers from NIPE - Universidade do Minho

Abstract: The purpose of this paper is to establish the profile of the foreign visitor that attended the UEFA Euro 2004 Championship in Portugal, namely in the Minho region. Data were collected through a one-to-one inquiry carried out before the matches that took place in Braga e Guimarães. The survey instrument included aspects like the visitors´past comsumption behaviour, media audience and live attendance sport habits. The results we got show that sport event tourists living in countries with higher per capita income spent more in the UEFA Euro 2004. They also stayed in country longer than other visitors. Other valuable information for both tourism operators and tournament managers we got is that most sport event tourists decided to overnight on sites with efficient and direct accesses to the matches. Otherwise, they may be characterized as usual sport consumers in terms of active and passive sport comsumption behaviour. The return of visitors to the sites where the UEFA Euro 2004 took place remains unsolved. Future studies should concentrate on community reimbursement and mid/long term benefits.

Keywords: UEFA Euro 2004; economic impact of major sport events; sports tourism. (search for similar items in EconPapers)
JEL-codes: C42 L83 O18 R11 (search for similar items in EconPapers)
Date: 2004
New Economics Papers: this item is included in nep-cul, nep-geo and nep-spo
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Citations: View citations in EconPapers (2)

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