Idea Management in Switzerland and Germany: Past, Present and Future

Norbert Thom

Die Unternehmung - Swiss Journal of Business Research and Practice, 2015, vol. 69, issue 3, 238-254

Abstract: Since its inception in the 18th century, idea management has turned out to be one of themost persistent management concepts ever. While it has constantly adapted to changingeconomic, social, technological and ecological environments and will be obliged to continueto do so in the future, it has a stable core that consists in the effort to provide answersto the following question: “How to motivate and empower as many employees as possibleto contribute constructive and creative ideas so as to continuously improve operationalprocesses and results?” On the basis of the author’s personal history in research and anumber of clearly discernible future trends, the present paper outlines some of the crucialfeatures that successful idea management has had and will have in the past, the presentand the future.

Date: 2015
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DOI: 10.5771/0042-059X-2015-3-238

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Die Unternehmung - Swiss Journal of Business Research and Practice is currently edited by Prof. Dr. Artur Baldauf, Universität Bern, Prof. Dr. Manfred Bruhn, Universität Basel, Prof. Dr. Pascal Gantenbein, Universität Basel (geschäftsführend), Prof. Dr. Markus Gmür, Universität Fribourg, Prof. Dr. Klaus Möller, Universität St. Gallen, Prof. Dr. Günter Müller-Stewens, Universität St. Gallen, Prof. Dr. Dr. h.c. Margit Osterloh, Universität Zürich, Prof. Dr. Dieter Pfaff, Universität Zürich and Prof. Dr. Martin Wallmeier, Universität Fribourg

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