THE COMPETITIVE POSITION OF HUNGARIAN HAULING COMPANIES IN THE ROAD FREIGHT TRANSPORTATION SECTOR

Norina Szander () and Gabor Albert ()
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Norina Szander: KTI Institute for Transport Sciences Non-profit Ltd., Hungary
Gabor Albert: KTI Institute for Transport Sciences Non-profit Ltd., Hungary

Business Logistics in Modern Management, 2021, vol. 21, 277-293

Abstract: Since 2016 Hungarian road freight transportation companies experienced a decline in their competitive position in the international road freight market. According to their suspicions, it is due to the number and market share expansion of Polish, Lithuanian, Romanian and Bulgarian carrier companies. Our study aims to explore the reasons of Hungarian haulier companies losing market share in the different sectors of international road freight transportation, while recognising the competitive advantage of their competition to define possible explanations. Through a representative survey with 300 companies that were customers of such services, have gathered quantitative data on the customers' viewpoint concluded in September 2020. The topics of the questionnaire concerned directions and volumes of road freight transportation needs, decision-making criteria and satisfaction with their choice of hauling partners. The questionnaire was supplemented by five in-depth interviews, the respondents being representatives of major companies who tend to commission road freight transport services in high volumes. The interviews let us gain valuable qualitative insights, collect possible underlying explanations of some questionnaire results and outline several recommendations for the future for administrative bodies and freight transportation companies as well.

Keywords: road freight transportation; competitive advantage; CEE logistics sector. (search for similar items in EconPapers)
Date: 2021
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Persistent link: https://EconPapers.repec.org/RePEc:osi:bulimm:v:21:y:2021:p:277-293

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