Factors influencing individual in adopting eWallet
Muhammad Anshari (),
Munirah Ajeerah Arine (),
Norzaidah Nurhidayah (),
Hidayatul Aziyah () and
Md Hasnol Alwee Salleh ()
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Muhammad Anshari: Universiti Brunei Darussalam
Munirah Ajeerah Arine: Universiti Brunei Darussalam
Norzaidah Nurhidayah: Universiti Brunei Darussalam
Hidayatul Aziyah: Universiti Brunei Darussalam
Md Hasnol Alwee Salleh: Universiti Brunei Darussalam
Journal of Financial Services Marketing, 2021, vol. 26, issue 1, No 2, 10-23
Abstract:
Abstract This research examines individuals’ feasibility of adopting digital wallet also known as ‘eWallet.’ It aims at assessing the technological readiness among customers especially youth by measuring the acceptance level of digital wallet adoption in a massive implementation of the digital economy. Adoption of eWallet can potentially enhance the efficiency of financial institutions and the provision of new services for the convenience of the customers. The nature of this study was developed in the context of South East Asia focusing on Brunei Darussalam. The study using a framework for assessment based on the unified theory of acceptance and use of technology model revealed that the main construct of the model to be predictors of behavioral intention, was attitude towards using technology and anxiety. These results might be as a result of the millennial generation being in constant interaction with various types of technology, paired with the rising Internet connectivity leading to the minimal impact of the digital wallet adoption.
Keywords: Digital wallet; eWallet; FinTech; Technology adoption; Brunei Darussalam; UTAUT (search for similar items in EconPapers)
Date: 2021
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Citations: View citations in EconPapers (12)
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DOI: 10.1057/s41264-020-00079-5
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