Le conservatisme culturel des entreprises familiales au Maroc: la pièce manquante du puzzle

Cultural conservatism in Moroccan family businesses: the missing piece of the puzzle

Hamza Nidaazzi and Hind Hourmat Allah

MPRA Paper from University Library of Munich, Germany

Abstract: This article examines the impact of cultural conservatism on family businesses from a sociological perspective, drawing on theories such as social capital theory, social identity theory, symbolic interactionism theory, conflict theory, and the Resource-Based View (RBV). The aim is to understand how cultural conservatism, defined as resistance to change, persistence of traditional beliefs, and maintaining the status quo, influences decision-making processes, organization, and the strategic posture of family businesses. The study focuses on the case of Moroccan family businesses, where cultural conservatism proves to be a crucial variable, representing the values and beliefs of their founders. The results of this reflection indicate that cultural conservatism can lead to a lack of diversity in management and decision-making processes, a rigid organizational structure, and resistance to change and innovation. This can ultimately hinder the competitiveness of family businesses. The article advocates for a balanced approach that takes into account the need to preserve tradition and intergenerational continuity while adapting to change in order to ensure the sustainability of family businesses.

Keywords: Change; Competitiveness; Cultural conservatism; Family businesses; Morocco (search for similar items in EconPapers)
JEL-codes: L2 M1 M14 (search for similar items in EconPapers)
Date: 2023-10
New Economics Papers: this item is included in nep-ara and nep-hme
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