Customer Satisfaction with Quality of Products of Food Business
Petr Suchánek,
Jiří Richter and
Maria Králová
Prague Economic Papers, 2017, vol. 2017, issue 1, 19-35
Abstract:
This article is a part of a specific research output called Quality Influence on the Performance and Competitiveness of the Company. One of the research phases is elaborated in this article; its subject is measuring customer satisfaction with the quality of food products companies in the Czech Republic. This article aim is to determine the level of customer satisfaction with the quality of food production enterprises. The partial aim of the article is to identify factors that have the greatest influence on the customer satisfaction. The research confirms close relations between customers' quality perception, their satisfaction and the level of fulfilment of their demands.
Keywords: customer satisfaction; quality; food industry; quality management; company performance; competition; repurchase; customer expectation (search for similar items in EconPapers)
JEL-codes: L15 L6 (search for similar items in EconPapers)
Date: 2017
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Citations: View citations in EconPapers (2)
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DOI: 10.18267/j.pep.595
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