Pay What You Want as a Pricing Model for Open Access Publishing?

Martin Spann, Lucas Stich and Klaus Schmidt ()
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Lucas Stich: University of Munich

No 10, Rationality and Competition Discussion Paper Series from CRC TRR 190 Rationality and Competition

Abstract: We analyze \'Pay What You Want\' as a business model for Open Access publishing by discussing motives leading authors to make voluntary contributions, potential benefits for publishers and present results from a field experiment at one publisher. Data from the field experiment indicate authors\' willingness to voluntarily contribute.

Keywords: gold open access; article processing charges; customer-driven pricing; voluntary contributions; field experiment (search for similar items in EconPapers)
JEL-codes: D03 L11 M31 (search for similar items in EconPapers)
Date: 2017-10-18
New Economics Papers: this item is included in nep-exp, nep-hrm and nep-mkt
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (4)

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