OBJECTIVES FOR A COMPETITIVE MARKET ADVANTAGE

Catalin Cristian Babalã‚c ()
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Catalin Cristian Babalã‚c: The Bucharest Academy of Economic Studies, Bucharest, Romania

Business Excellence and Management, 2013, vol. 3, issue 1, 65-70

Abstract: The paper analyses the present market that is a continual evolution and underlines the main objectives a company has to concentrate in order to obtain increasingly results. Clients become more and more interested by customized products rather than one standard product. As a result companies face major challenges and need to prepare as to responds to customer needs.

Keywords: Flexibility; Performance operations objectives; Process improvement (search for similar items in EconPapers)
JEL-codes: M1 (search for similar items in EconPapers)
Date: 2013
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Citations: View citations in EconPapers (1)

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Persistent link: https://EconPapers.repec.org/RePEc:rom:bemann:v:3:y:2013:i:1:p:65-70

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