DIMENSIONS AND PERFORMANCES OF THE CREATIVE ECONOMY IN ROMANIA

Diana-Cristina Sava and Alina Badulescu

Proceedings of the INTERNATIONAL MANAGEMENT CONFERENCE, 2018, vol. 12, issue 1, 223-232

Abstract: The creative economy highlights the human resource, talent, intellect and creativity, as the main production factors. Creativity makes its presence felt in the combination of the production factors in any industry, but along with artistic and symbolic expressiveness, copyrights and specific production methods, outlines the creative and cultural industries. These industries are known to have a great potential in job creation, generating incomes, increasing the exports and supporting social inclusion, but they also face extreme levels of demand uncertainty, tendencies toward monopoly, complex labour markets, plagiarism and theft of property rights. Anyway, the aim of this paper is to assess the creative economy in terms of job creation and generated earnings during 2010 – 2016. So, on the one hand, we analysed data regarding the number of persons employed in the creative and cultural industries and also their labour productivity. On the other hand, we analysed the generated net profit and the net profit margin rates. The results showed us a generally positive evolution during the entire analysed period, the most extraordinary evolutions belonging to the industries of IT and Art Crafts. The continuous growth during the seven years of analysis demonstrates that the creative and cultural industries present sustainability in economic development, succeeding to grow in the years following the economic crisis of 2008.

Keywords: creative economy; creative and cultural industries; economic performances; job creation; labour productivity. (search for similar items in EconPapers)
Date: 2018
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Citations: View citations in EconPapers (3)

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Persistent link: https://EconPapers.repec.org/RePEc:rom:mancon:v:12:y:2018:i:1:p:223-232

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