Strategy of public relations in the system of management of organization
Tereschenko D. A.
Вісник економіки транспорту і промисловості, 2010, issue 32, 308-312
Abstract:
The question of links of the strategic planning of public relations and a system approach to management of organization activity have been researched. The maintenance of stages of strategic plan of public relations in the organization's management system is opened.
Keywords: МЕНЕДЖМЕНТ; СТРАТЕГіЧНЕ ПЛАНУВАННЯ; ЗВ’ЯЗКИ З ГРОМАДСЬКіСТЮ; СИСТЕМНИЙ ПіДХіД (search for similar items in EconPapers)
Date: 2010
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Persistent link: https://EconPapers.repec.org/RePEc:scn:031720:15183630
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